Ask the Analyst
A broad look at Commerce Trends – Who, Why, How Will They Buy?
Moderator: Julie Halpert
Speakers: Kevin Dodson, Dr. Gail Kirby, Jeff Makowka
Is mobile the answer to the right retail question? Its growth is projected to increase by 40% in 2014 with spending reaching an all-time high of $38 billion. Add to the mix the emerging data about retail and most marketers realize that we are in a new era – redefining multi-channel marketing. Tablets are leading the way, accounting for 17% of online sales with smartphones close behind at with 9%. Retailors – large and small – are realizing that online commerce is a key tactic, yet 60% of businesses report being unprepared for today’s tablet-smartphone proliferation. Learn about the trends that are driving major changes in retail: mobile, alternate distribution, product placement, pop-up retail, content curation, design, shifts in ad dollars, and more.
Boomer and Senior Housing Trends
Moderator: Sally Abrahms
Speakers: Cathy Smith, Brad Fuqua, Scott Peifer
The housing sector is not only on the rebound, but has moved to being one of the largest opportunities in the longevity economy. The current housing models of CCRC’s and stand-alone assisted living or nursing homes don’t fit the lifestyle, expectations, or interests of the boomer cohort. Boomers are demanding change, so developers and families are re-evaluating what’s out there. New concepts are emerging, from shared and multigenerational housing to co-housing to aging in place to the more home-like Green House nursing homes to intergenerational communities. Boomers are grappling with: Do I downsize? Move into the city? Stay right where I am? Follow the kids? Have Mom move in? Or, go somewhere I have a sense of community and purpose? What about my parents? And, who is going to take care of me when I need help? If I ever need long-term care, what do I want and how can I make sure I have a lot more options than my parents or grandparents? Most importantly, how do boomers monetize the equity in their homes to finance their “new” lifestyle and make sure they stay connected, keep having fun, and think ahead? Here are the latest boomer and senior housing trends, and answers to these important questions.
2014 Perspectives on Why Technology Adoption Matters
Moderator: Eric Taub
Speakers: Terry Bradwell, Mark Miller
All agree that a Digital Divide that separates the technology haves from the have-nots – how much does that matter for older adults? For those who have yet to participate online, the social and economic implications are in sharper focus each year as new devices, products and online services emerge. Consider health care access and information, links to long-distance family, access to educational opportunities, product purchase savings, and finding work. This session of thought leaders will consider implications of the divide and solutions to expanding participation.
Healthcare Big Data: Big data isn’t just the latest IT buzzword. Big data analytics is a reality that will impact your personal life, your business and the future of healthcare.
Brief Overview: Madeline Pantalone
Healthcare Organizations: Wen Dombrowski
Employers: Dan Openshaw
Investors: Gavin Teo
Technologists: Bill Broderick
Healthcare big data is a rapidly growing field, creating new business and investment opportunities. In the US, 55% of every healthcare dollar spent is employer-sponsored, and they care that employees receive the appropriate amount of care quickly and cost-effectively. To large corporations, boomers make up some of their most valuable employees, but are also a heavier-healthcare consuming segment due to relative age. Conversely, CMS, commercial insurers, and healthcare organizations that bear risk for the population health are literally on the hook. Join our panel of experts to discover healthcare big data and why you should care about it. Learn why it is important to healthcare organizations and their patients, how it will change the way in which consumers think about their health and make choices, and why it will change the way in which savvy employers approach the healthcare marketplace.
Health, Wellness, and Lifestyle Trends
Moderator: Veronica Combs
Speakers: Gregg Masters, Steve French, Bruce Daggy
Health and wellness is an important trend among boomers and those companies supporting them. New data from Natural Marketing Institute and AARP’s Oxford Study uncovers the latest consumer research and trends relative to health and wellness. Join us to hear from the experts cover the many drivers of healthy lifestyle: caregiving, healthcare, leisure activities, financial challenges, jobs and retirement. Discover how the mHealth revolution is empowering consumers to lead their own care plan with self tracking and personalized care and how fitness technology and platforms are leading the way.
Washington Town Hall Meeting: What You Should Know
Moderator: Mark Miller
Speakers: Bob Rosenblatt, Bob Blancato, Jim Firman, Barbara O’Connor, Greg O’Neill
MEDICARE – The Obama Administration will be pushing the implementation of the Affordable Care Act, which aims at trimming Medicare spending by insurers, hospitals and doctors. How will Medicare beneficiaries deal with this challenge to their pocketbooks?
TECHNOLOGY-Advances are coming rapidly in technology-talking pillboxes, robots to help you in and out of bed-but who will pay for them?
CONSUMERS-As government and business trim their spending, how can consumers protect themselves? What will be the role of non-profits in helping the elderly? How will the healthcare system handles millions of new Medicaid enrollees?